I love writing. I write all the time. Stories, notes, presentations, articles, blog posts... there is literally a stack of unpublished stuff sitting in the corner of my office, filled with new ideas and material we can use for your digital projects and product marketing content. I love new ideas, technology, new concepts and writing clearly for a well defined audience.

If you would like me to write an article for your publication or to provide commentary on a feature or new development in the world of product marketing, data science, personalization, big data or anything else, please get in touch using the form below and I'd be happy to oblige.


Donal DalyExecutive Chairman, Altify

Andrew's an artist of exceptional skill. He has the ability to take complex concepts, sprinkle his pixie dust, and turn the complex into simple easy to understand words and imagery. Not only that, he is a joy to interact with and a committed professional. Always a pleasure.

Latest Content

The Forest and the Trees: selling the value of new concept products
New concept businesses can’t sell like others with more familiar products. Selling a pair of jeans in a department store[...]
5 Signs Your Marketing Language is Too Complicated
Sometimes selling a solution or product feels like you’re sitting on a goldmine, yet no-one around you seems to understand.[...]
Why positive business leaders are healthy, wealthy and wise
Today’s visionaries have an obligation to lead and they feel it. They’re finding new paths for those in the world[...]
10 steps to better leadership I discovered by not knowing what I was doing
Leadership is a group effort that is marked by the risk of taking the first steps forward. To be an[...]
5 steps for marketers to personalize with ALL of their data
If you're still sending out generic offers to your customers in 2017, something's wrong. However, according to a recent article[...]
Creating a world: Tlön, Uqbar, Orbis Tertius
I recently discovered a short story by Jorge Luis Borges called Tlön, Uqbar, Orbis Tertius. It is taken from the[...]

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